Last edited by Mazuran
Sunday, July 19, 2020 | History

5 edition of Kleppner"s advertising procedure. found in the catalog.

Kleppner"s advertising procedure.

Russell, Thomas

Kleppner"s advertising procedure.

by Russell, Thomas

  • 381 Want to read
  • 25 Currently reading

Published by Prentice Hall in Englewood Cliffs, N.J .
Written in English

    Subjects:
  • Advertising.

  • Edition Notes

    Other titlesAdvertising procedure.
    SeriesThe Prentice Hall series in marketing
    ContributionsLane, W. Ronald, 1940-, Kleppner, Otto, 1899-
    Classifications
    LC ClassificationsHF5823 .K45 1990
    The Physical Object
    Paginationxviii, 718 p. :
    Number of Pages718
    ID Numbers
    Open LibraryOL2203764M
    ISBN 100135163374
    LC Control Number89025588

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Kleppner"s advertising procedure by Russell, Thomas Download PDF EPUB FB2

An all-inclusive introduction to the exciting and dynamic world of advertising. Kleppner’s Advertising Procedure introduces readers to advertising by providing insight from professionals and recent examples that highlight the best advertisements and promotional techniques. This text also provides readers with a clear, comprehensive look at the roles practitioners play from three key Cited by: 1.

For undergraduate Advertising courses. An all-inclusive introduction to the exciting and dynamic world of advertising. Kleppner’s Advertising Procedure introduces students to advertising by providing insight from professionals and recent examples that highlight the best advertisements and promotional techniques.

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Price New from Used from Hardcover, January 1, "Please retry" $ $ $ Hardcover $ 29 4/5(1). Kleppner’s Advertising Procedure introduces readers to advertising by providing insight from professionals and recent examples that highlight the best advertisements and promotional techniques.

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An all-inclusive introduction to the exciting and dynamic world of advertising. Kleppner’s Advertising Procedure introduces readers to advertising by providing insight from professionals and recent examples that highlight the best advertisements and promotional techniques.

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